Partner Sales Masterclass
This course will help your team understand how to define, find and convert your ideal agency partner persona.
Your instructors
We recruited agency partners and partnerships leaders to ensure you have both sides of the strategy.
What you will learn
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Creating and finding your ideal partner persona.
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How to choose a sales system, and gain buy-in on that system.
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When and how to coo-sell with partners.
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Writing cold emails and landing page copy to persuade partners.
Course curriculum
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1
Operations
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Choosing a sales system, getting team buy-in on that system
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Partner sales stack and workflow
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Partnerships Growth Management Stack for Under $200/mo.
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A process for creating, finding and enriching your “Ideal” partner persona
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Creating your Partner Acquisition Flywheel
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2
Partner Sales Strategies
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Use Quora to Find Partner Prospects who have shown HUGE Intent!
FREE PREVIEW -
How to get partners to execute steps necessary for your customer acquisition process
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Partner cold email copy review
FREE PREVIEW -
Writing copy to persuade partners
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3
Co-Selling with Partners
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Moving co-marketing agency partners into co-selling routines
FREE PREVIEW -
A co-selling routine for your top partners
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Co-selling strategies and guidance with CRO of Crossbeam Jess Waldeck.
FREE PREVIEW
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4
Templates & Assets
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Agency Partnerships Presentation Tracks Templates
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Partner messaging and the partner messaging journey map
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Are you ready to start!
This course is packed with actionable training and templates you can use to succeed in selling a partner program.
"I was blown away! The course covered every aspect of building a successful partnership infrastructure and treating it as a key revenue driver."
Peter, Partnerships at Smith.ai
"Smile was able to gain full company buy-in and the complete restructure of our partner program. We identified several co-marketing opportunities perfect for our partners, one of which was a focus on content that our partners already had."
Stacy, Partnerships at Smile Software